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The unpredictable nature of the pandemic has sidelined most companies’ long-term business plans. And while companies will always need to remain true to their mission, vision and purpose as their North Star, I firmly believe that leaders who focus on short-term results right now will be well positioned for long-term success. Because, ultimately, success begets success. Although I agree with Peter Drucker’s saying that “culture eats strategy for breakfast,” SMBs cannot afford to completely do away with strategic planning right now. Keep an eye trained on the big picture, but today’s “priority playbook” has to start with what’s right in front of you. Putting in place priorities to control costs, nurture customers, care for your employees and protect your culture are the best plans for helping SMBs not just survive this pandemic but also prepare for greater future success.

Hiring managers all across the country are swooping in and interviewing qualified candidates. No industry or company is immune to the economic turmoil caused by the novel Coronavirus. Because of this, many organizations have had to make the difficult decision to lay off otherwise brilliant employees, by no fault of their own. With such a large influx of new and highly skilled candidates to explore, those who are actively recruiting during this time have found some of the most valuable employees on the market.

Seek out candidates who embrace the idea that there is ethical opportunity in chaos and will lead or support business development efforts during this tumultuous time. People who feel badly about promoting products and ethically maximizing profits during downturns will be hard-pressed to come up with ideas for new revenue streams, expense reductions, or streamlined processes. Evaluate existing onboarding processes. What aspects can be done virtually? Assess what staff and training resources will be needed for a new hire to have the fastest path to productivity. Ensuring that an effective onboarding plan is in place will be crucial for quickly achieving ROI from new hires as well as retaining them.

Founded in 1990, Joseph Michaels International recruits executives and their staffs for established and emerging growth companies including Coca-Cola, Cisco and Sony. Our mission at JMI is to bring together great executives and growing companies by leading the industry in teamwork, technology and customer service. Our vision is an exciting, fast-growing company whose success is built upon trust, integrity and teamwork to create a world where lives are improved, dynamic teams are built, and exciting careers are launched. Call us today at 214-988-5460. Joseph Michaels International donates 10% of profits to Charity. Discover additional details on https://josephmichaels.com/.