Jeff Romero or the upsurge of a SEO manager? I’m a marketer by day and co-founder of an agency called Octiv Digital. I am an SEO professional with a wealth of experience managing local and enterprise campaigns. I’ve also spent quite a bit of time crafting large-scale marketing campaigns for online retailers who use pay-per-click ads, product listing ads and other strategies. When I’m not spending my time as a Sacramento SEO and digital marketer, I’m a drummer, outdoors enthusiast (hiking, mountain biking, kayaking) and dad to three of the best rescue pups. Take a look around and drop me a line if I can help you with anything!
Jeff Romero is a SEO & digital marketing leader and his education includes Courses included Business Intelligence & Analytics, Web-Based Applications, Data Mining, Data Warehousing, Database Theory & Design, Data Structure & Java, Systems Analysis and Project Management. Completed email marketing segmentation / data mining externship for Overstock.com. Took 2nd place in David Eccles School of Business “Data Mining Cup” (mining student data to identify trends and patterns to support marketing initiatives).
Jeff Romero about himself : After spending ~10 years in various in-house enterprise marketing manager roles and managing a pool of clients on the side, I am now the proud co-founder of a digital marketing agency called Octiv. We support key business decision makers with high growth marketing campaigns focused on improving their ROI.
Jeff Romero SEO advices: Finally, for additional image optimizations, I turn to Smush. This plugin goes beyond what most optimization plugins do to compress images and even allows users to compress entire image directories within the WordPress library. While it is a paid plugin, it’s definitely worth it.
Combined, our experience ranges from helping local businesses spanning attorneys, medical practices, roofers and real estate agents to the likes of large companies like AutoZone, Apple, Lumens, Coldwell Banker and Name.com. Reach out today and let’s figure out how we can get your online marketing where you want it to be. We offer monthly contracts beginning at $500 for local SEO services, competitively priced paid search plans and well-structured content management plans, as well as complete web design services.
Jeff Romero, cofounder of Octiv Digital, agreed that brands and digital marketing teams need to focus on where the majority of their customers search, which is most likely Google. “However, it’s important to keep alternative search engine trends in mind, especially while reviewing Google Analytics data.” There’s a chance your brand could receive some relevant traffic on another search engine that’s worth looking into. In addition, Geary believes consumers are concerned with search manipulation. Google is losing its reputation as the most accurate and objective search engine on the market. “Instead, they’re becoming known for the most corporate-sponsored search results which are all boxed in by paid advertising.” Paid search, featured snippets, and other sets of advertising now take up a significant portion of the content, which limits the number of organic search results. See more info at Jeff Romero.