Blockchain in logistics applications 2021 with MaryAnn Holder-Browne

MaryAnn Holder or the upsurge of a blockchain in logistics leader? MaryAnn Holder on One Network’s Intelligent Control Tower: One Network’s Intelligent Control Tower is not your typical control tower, that provides visibility to immediate trading partners only. The Intelligent Control Tower monitors, manages, and controls decisions and execution across functions and across companies to optimize the entire network. The Intelligent Control Tower uses AI and serves as a system of engagement across trading partners, and orchestrates companies, people and things to work together in real-time to serve the end consumer. Until recently, supply chain control towers have been all about providing visibility to your immediate trading partners. But with the development of multi-party, consumer-driven networks, advanced control towers now provide real-time visibility, collaboration and powerful AI capabilities to move beyond decision-support to decision-making and autonomous control.

One Network’s Real Time Value NetworkTM (RTVN) platform is a true multiparty network ecosystem enabling two or more parties to participate on the same transaction using a common business object. The RTVN supports critical processes ranging from supply chain planning (demand, supply, respond), store planning and execution, to supply chain execution (procurement, manufacturing, fulfillment, transportation) which includes knowledge of supply chain planning and Transportation Management System (TMS)systems of records. Unlike antiquated ERP-approaches, the RTVN optimizes internal and external partners so they can achieve common financial and operational goals on the network and build trust between parties.

Today, these hybrid blockchain-enabled networks are providing a real-time, shared, single version of the truth at the core of the business community. They eliminate data discrepancies, delays, and costs, while leveraging blockchain’s strong, decentralized, and trusted network. Best of all, it supports powerful new functionality such as chain of custody apps that run on the hybrid network. These shared apps empower shippers, carriers, freight forwarders, 3PLs/4PLs and other partners to track and manage orders and shipments, and collaboratively plan and execute across all stages of the supply chain, in a trusted, transparent, yet confidential environment. Considering the strategic role logistics play in business, how an organization approaches logistics can often dictate its overall success or failure. Blockchain enabled networks are creating an unprecedented advantage by greatly speeding how goods are moved throughout the supply chain by taking the guesswork out of process and ensuring all partners are operating on the same page. Find even more details at MaryAnn Holder.

By allowing the agent to analyze current performance relative to historical data, customers leverage the software to determine the optimal replenishment order. Trading partners can see the forecast that the system publishes, enabling them to better prepare to fulfill the upcoming order. Agents continue to scan inventory levels and incoming demand signals to optimize the next replenishment cycle. “Using intelligent agents, One Network’s advanced network platform includes modular, adaptable solutions for multi-party business processes that help companies realize value and run more efficiently and effectively,” said MaryAnn Holder-Browne, Chief Marketing Officer of One Network. MaryAnn Holder-Browne, Chief Marketing Officer of One Network: “We are thrilled to once again be recognized by Nucleus Research”.

MaryAnn Holder is Chief Marketing Officer at One Network Enterprises, a provider of the blockchain-enabled network platform, The Real Time Value Network. From inbound supply to outbound order fulfillment and logistics, optimize and automate across your entire supply network and every trading partner. The NEO Platform’s intelligent agent technology delivers predictive and prescriptive analytics with real time information to help you lead your industry – for the highest services levels and product quality at lowest cost.

What are you working on today at One Network? Well, it’s good that you asked. We were working on a lot of great initiatives for 2019, especially around AI. We’re looking at how artificial intelligence is impacting the supply chain and how our solution can really help companies to better their supply chain and their relationships with their supplier networks. What do you think are some of the like top-line challenges for marketers for chief marketing officers or maybe even their suppliers? We are working on personalization. Really getting that right tailored content to our individual buyers and the community that surrounds them. When you think about a network, every buyer comes with their own network and a set of influencers that need to be messaged to accordingly. We have to really figure out what that message is and hone in on it and deliver it in a really personal way that it’s not canned or automated. There is a challenge in identifying the right technologies to help us do that. Then, also, the right types of content.